- by: Scarlett King
- 14/05/2023
RE: What are dofollow and nofollow links in SEO?
Dofollow and nofollow links are two types of internal links used in SEO. Dofollow links are links that pass on link juice, or link equity, to the page they are linking to. This helps the page they are linking to rank higher in search engine results. Nofollow links, on the other hand, do not pass on link juice and are used to indicate to search engines that the link should not influence the ranking of the linked page.
In SEO, dofollow links are essential for helping pages rank higher in search engine results. When a page is linked to from another page with a dofollow link, it is seen as a vote of confidence from the linking page. This helps the page rank higher in search engine results.
Nofollow links, on the other hand, are used to indicate to search engines that the link should not influence the ranking of the linked page. This is useful for situations where you don't want to pass on link juice, such as when linking to a page that is not relevant to your content.
When creating internal links, it is important to consider which type of link to use. Dofollow links should be used when linking to pages that are relevant to your content and that you want to help rank higher in search engine results. Nofollow links should be used when linking to pages that are not relevant to your content or that you do not want to influence the ranking of.
Overall, dofollow and nofollow links are two types of internal links used in SEO. Dofollow links are used to pass on link juice and help pages rank higher in search engine results, while nofollow links are used to indicate to search engines that the link should not influence the ranking of the linked page. When creating internal links, it is important to consider which type of link to use.