RE: Does changing the URL affect SEO?
Yes, changing the URL of a website can affect SEO. It's important to understand how URLs work and how they can impact your website's visibility in search engine results.URLs are the addresses of webpages, and they are used by search engines to index and rank websites. When you change the URL of a page, it can cause the page to be re-indexed, which can lead to a drop in rankings. This is because search engines may not recognize the new URL and may not be able to find the page.
It's also important to note that changing the URL of a page can also affect the link building efforts you have put in place. If you have built links to the old URL, those links will no longer be valid and will not help your website's rankings.
To ensure that your website's SEO is not affected by a URL change, it's important to set up a 301 redirect. This will tell search engines that the page has moved and will direct them to the new URL. This will help to ensure that your website's rankings are not affected by the URL change.
In addition to setting up a 301 redirect, it's also important to update any links that you have built to the old URL. This will help to ensure that the link building efforts you have put in place are not wasted.
Link building is still a key factor in SEO, but it's important to understand how changing the URL of a website can affect your website's rankings. Setting up a 301 redirect and updating any links that you have built to the old URL can help to ensure that your website's SEO is not affected by a URL change.